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AURA News and EventsMRS Conference Attendance at this year's conference was in the order of 900 delegates with an increasing proportion of these from the clientside, rumoured to be c.40%, up from a norm of c.30%. Any feedback on the Conference and input to shape the next year's event is welcome. Contributors may contact the Conference chair the MRS or feed comments via AURA through the AURA Administrator. Be sure to give your contact details and indicate whether you attended this year. Company Partner Scheme This scheme offered by the MRS, whilst popular with research agencies, has had limited take up by client organisations to date. The MRS is consequently rumoured to be working on a new proposition that may appeal to its current and prospective clientside membership, inclusive of a regular magazine. If you've views on this then let us know via the AURA Administrator Events AURA holds up to 5 meetings/seminars per year, each focussed on a topic of particular interest to clientside researchers and insight professionals. Each seminar will typically comprise a number of leading external speakers recognised for their work and opinion in the topic of interest. Additionally AURA members are encouraged to contribute to the discussion and agenda and share their practical experience of applying their research, insight and knowledge within their organisation. Recent AURA seminars have covered the following topics:-June 2008 Insight: Making the Change Featuring Michael Ballard & Jan Wong of The Inside Edge, Judith Steinart of Insight Connection, Mark Kingsbury of Bootstrap Insights, Andy Dexter of Truth Consulting April 2008 Social Networking , a voyage of discovery Featuring Jonathan Fletcher of Illuminas, David Ferrabee of Hill & Knowlton, Johnnie Moore of C-Creation Rules, Ray Poynter of Virtual Surveys, Diana Derval od Derval Research January 2008 Innovation Featuring Jan Worsley of Innocent Drinks, Georgina Camm of T-Mobile, Bob Morrison of Elephants can't Jump, John Kearon of Brainjuicer, Emma Sant & Steven Melford of Clear Ideas November 2007 Advertising research Featuring John Coll of Synovate, Terry Prue of HPI, Richard Huntingdon of Adliterate, Dan White of Millward Brown, Debbie Osborn of Halifax September 2007 Piecing together the jigsaw Featuring Steve Wills of CIS, Simon Berry of Royal Mail, Mike Page of Cognicient, Helen James of Insight Partners June 2007 What's Hot in Research Featuring Sinead McDonald of Royal Mail, Ann Morgan of Jigsaw Research, Judith Nicholl of PwC, Ray Poynter of the Future Place, AJ Johnson of MORI, James Sallows of Lightspeed Research, Alison Folkard of Which? March 2007 Developing Insight Skills Featuring Bob Crowther of Transport for London, Harriet Oppenheimer of PA, Steve Wills of CSI, Helen James of Insight Partners Full details are available to AURA members under Upcoming Seminars. Prospective members please e-mail admin(at)aura.org.uk for details. Existing AURA Full members please note, if you are unable to attend an event and would like a colleague to attend in your absence please fill in the membership form to nominate an Associate member if you have not already done so.
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Become a member and enjoy all the benefits!“Aura supports my development needs as a research buyer and user. ” “Aura makes me feel part of an interactive and dynamic research community. ” “It's really the only place you can meet and network with other research buyers. ” “It's a great source of ideas and advice and research methodologies. ” “AURA helps me influence the Market Research Society. ” “AURA keeps me up to date and informed about the latest research developments. ”Find out how to join
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