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14 November 2017

It’s funny because it’s true: using laughter to find new brand stories

 “It’s funny because it’s true: using laughter to find new brand stories” The benefits of a good laugh go beyond the mooted health gains; laughter also holds the power to help...

14 November 2017

Advocacy versus apathy: Generating customer loyalty in an age of promiscuity

Advocacy versus apathy:Generating customer loyalty in an age of promiscuity By Sarah Jenkins (Director, Magenta) and Bryan Roberts (Global Insight Director, TCC Global)   A decade...

14 November 2017

VR: What’s the Reality?

VR: What’s the Reality? By Tim Fiennes (BBC) Katherine Jameson Armstrong (Ipsos Connect)   Virtual Reality (VR) presents an exciting new medium for storytellers like the BBC to...

Aura-Impact-Awards-Finalists-2017
31 October 2017

Aura Announces Finalists for the Insight Impact Awards 2017

Aura Announces Finalists for the Insight Impact Awards 2017 Once again, this year, Aura have received a fantastic response for submissions from members to highlight the great...

12 June 2017

Call for Contributions MRS Customer Summit 2017

  If this email isn't viewing properly, click here Call for contributionsMRS Customer Summit 2017 -Thursday 12 October10 Revealing Insights into the Modern...