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Your library of the latest presentations, reports and thought pieces from members and industry experts
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02 SEPTEMBER 2020 AURA AQR SEMINAR
03 INSIGHT IMPACT AWARDS SEPTEMBER 2020
04 JULY 2020 SEMINAR
05 APRIL 2020 SEMINAR
06 JANUARY 2020 SEMINAR
06 Webinar decks
07 Webinar playbacks
2017 seminars
2018 Seminars
2019 AURA CONFERENCE
2019 seminars
Advanced quantitative techniques
Advertising and comms development
Agile approaches
Automation
B2B
Behavioural science
Brand research and tracking
Business impact
Career personal and team development
Case study
Communicating and sharing insight
COVID related
Customer centricity and closeness
Customer experience CSAT NPS and VOC
Customer journey mapping
Data synthesis
Diversity and inclusivity
Ethnography
GDPR
Generational research inc millennials
GIMRA Content
Innovation NPD Co Creation
Insight Impact Awards
Integrated research approaches
International research
Loyalty and retention
Measurement
Neuroscience and implicit
New research techniques
Online communities
Qualitative
Research methodologies
SECTOR Business services
SECTOR Charity
SECTOR Consumer goods and services
SECTOR Fashion and accessories
SECTOR Financial Services
SECTOR Food and drink fmcg
SECTOR Health and beauty
SECTOR Leisure sport gambling
SECTOR Media TV telecomms publishing
SECTOR Membership organisations
SECTOR Motoring inc car retailing
SECTOR Other not for profit
SECTOR Property
SECTOR Retail inc marketplaces
SECTOR Social and Political
SECTOR Travel transport tourism
SECTOR Utilities
Segmentation
Semiotics
Social media
Software and self service research
Stakeholder engagement and management
Trends futures and technology inc AI
User testing and digital product development
#Unfiltered and the FIFA Women's World Cup 2019 (GenZ)
29 April 2020
Members only
BBC Sport and Razor Research
One Segmentation to Rule Them All - Webinar Playback
22 April 2020
Embedding Research at the Heart of a Business - Webinar Playback
31 March 2020
The Story of 4G Assure
21 January 2020
Members only
BT & Populus Winner 2019 MRS Award for Business Impact (UK)
Get Decision Fit: Webinar Playback
2 October 2019
With OKO
How to Win Friends and Influence People: Engaging publishing stakeholders with Audience Insight
19 September 2019
Members only
Laura Bijelic, Penguin Random House, webinar
Decision Fitness: Delivering consistently better outcomes through improved decision making
10 June 2019
Members only
OKO, webinar
Get Decision Fit
1 May 2019
Members only
OKO
How to win friends and influence people: engaging publishing stakeholders with insight
1 March 2019
Members only
Penguin Random House 2019 AURA Conference Presentation
Think Holistic - Think C E L
1 March 2019
Members only
One Minute to Midnight, 2019 AURA Conference Presentation Provocations from the Usefulness Project
Our house: using TV and excitement to bring the customer closer to key stakeholders
19 January 2019
Members only
Northstar
Developing a customer retention proposition
1 November 2018
Members only
BT and Basis Finalists AURA Insight Impact Awards 2018 November 2018 seminar
Feedback Forum as a catalyst to becoming more insight led
1 November 2018
Members only
Alzheimers Society 2018 finalist AURA Impact Awards November 2018 seminar
The Fastest Needs Segmentation in the West (of Yorkshire)
1 November 2018
Members only
Leeds Building Society Finalist AURA Impact Awards 2018 November 2018 seminar
Insight Commercialisation
10 July 2018
Members only
IMA GIMRA training
Getting in real life with Axe Lynx clients and the art of teen attraction
1 July 2018
Members only
CrowdDNA July 2018 seminar
Brand first aid in action
1 May 2018
Members only
The Value Engineers and Berghaus May 2018 seminar
Complexity and collaboration
1 January 2018
Members only
The Sound & Reed Exhibitions January 2018 seminar MRS B2B Award Winner
The M&S Customer Insight Festival
1 November 2017
Members only
Marks & Spencer, AURA Impact Award Entry 2017
Creating Positive Power and Influence
1 July 2017
Members only
Catharine Brooks
Recognising Communication Styles
1 July 2017
Members only
Sally Webb, IMA
Stakeholder Mapping
1 July 2017
Members only
Danny Russell, DRC
What do senior stakeholders really think?
1 July 2017
Members only
Emil Brune, Pentland
Getting the ship to turn: Internal as well as external drivers of innovation success
1 September 2015
Members only
MASH GIMRA
Managing Change Based on Insight
15 May 2014
Members only
eBay: 2015 AURA Impact Award (Rockefeller) winning presentation
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