November’s AURA seminar is all about Customer Centricity and it’s been designed to give you some practical frameworks to take away and use within your organisations.  Our amazing line-up of speakers will, through real life examples, presentations and interactive workshops, share their expertise on creating a customer centric culture and using that to help your organisation flourish in the future.

12 Dimensions of a Customer Centric Audience

Through CSpace’s Customer Strength Framework, and using inspiration from brands which excel, this workshop will inspire ideas for how to design an approach to customer centricity that’s right for your organisation.

Creating a Customer Centric Framework for Future Growth

The Forge will share an insight tool originally developed for Unilever to help them decide the future direction of their beauty & personal care business.  As well as seeing it in action, you’ll leave better placed to pull together demographic, economic and consumer data into a framework that highlights where current and future opportunities for your organisation lie

Staying Close to Customers in the new world of GDPR

Compass Research will share their expertise on GDPR compliance for customer centric organisations.  Crucially they’ll tell us why most Cookies notices are no longer compliant, why consumers are part of the solution and what you can do to address the challenges specific to your sector

Categories: Customer centricity and closeness, Data synthesis, GDPR, Integrated research approaches, Trends futures and technology inc AI
AURA Insight is registered in England and Wales under company number 03175954 at 15 Whitehall, London, SW1A 2DD
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