Guiding the way: Effective insight communication at Samsung
Kevin MacDonald, of Aura member Samsung, will share how they 'cut through to stakeholders without spending any money'
Kevin MacDonald from Aura Member Samsung's European insights team will present on 'Guiding the way: Effective insight communication at Samsung' on January 28th.
Kevin says the presentation would actually be better titled 'How to cut through to stakeholders without spending any money'. What a compelling idea that is!
He will elaborate on the free tools that he and the team at Samsung use to help drive impact. The presentation includes examples of things they have already done, such as putting their research into an AI tool which summarised the findings, and using a Canva add-on to turn the outputs into a video. Very smart – and all free!
Join us to hear the full story.
Not an Aura member? Request to come along to this event for free here
