Knowledge

Category: Trends futures and technology inc AI
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Researching the Robot - a New Era for Market Research

d.ifferentology and The 7 Stars, MRS Award Winner
17 Jan 2024
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Lobsters, spoons and hibernating bears

Foresight planning with CSpace
6 Dec 2023
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We need to talk about Sydney

Rubiklab presentation on AI, playback and deck
9 Aug 2023
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Snacking in the Metaverse

With Davies+Mckerr and Doritos (PepsiCo). Deck and playback available
31 May 2023
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Why you need to be excited about Generative AI (e.g. ChatGPT) and how you should be using it

Deck and playback available
17 May 2023
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Shining a Light on Cultural Shadows

Verve, deck and playback
23 Jun 2022
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Need Driver Mapping Need-base segmentation without the survey

Discover.ai with Unilever AURA Innovation of the Year Finalist 2021
30 Jun 2021
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Using augmented reality to drive innovation in pack and concept testing

Kadence International with Asahi International Finalist for AURA Innovation of the Year 2021
30 Jun 2021
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Penny Pinching or Planet Saving?

Sustainability futures, BoxClever Consulting
27 Apr 2021
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Staying Positively Productive

Audio and productivity, with Spotify and Sparkler
27 Apr 2021
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PLAYBACK: Right Trend, Standout Product

Sainsburys
20 Apr 2021
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Right Trend, Standout Product

With Sainsburys talking about their Trendhunter platform
20 Apr 2021
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COVID 19: Everything's Changed, Nothing's Changed

Predicting the future with synthesis. With HSBC and SHED Research
14 Apr 2021
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Project Bruce Foresight: Predicting the Post-Covid Future

Co-Op with DecTech
14 Apr 2021
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Sci Fi for Marketers

How systems based thinking can help you look into the future Stefan Schafer, Incite
16 Feb 2021
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Examining unmet needs in women's health

Discover.ai for Hive
9 Feb 2021
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PLAYBACK: The Best of the MRS: The Science Edit

Presentations from Discover.ai, Yonder/Macmillan Cancer Support and The Behavioural Architects
9 Feb 2021
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Qual MR

Integrating qual with AI
26 Nov 2020
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Getting closer to respondents

Using WhatsApp to reimagine mobile research
22 Oct 2020
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In Context Testing Tool for POS

Lumen Research and Tesco Winner 2019 MRS Award for Research Innovation
21 Jan 2020
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Becoming an Agile Insights Team: From AI to Augmented Intelligence

Deep Blue Thinking, Workshop
1 Jul 2019
Members only

Using AI to Help Brands Create Exceptional Digital Advertising Content

MetrixLab
1 Jul 2019
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Welcome to the world of voice and AI

BBC research on the shifting media landscape
1 Jul 2019
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The power of emotions - TV ads that drive profit

Future Thinking
1 May 2019
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(Wo)man vs machine: from competition to collaboration

SKIM, Danone
19 Jan 2019
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Bidfood’s Trends

Bidfood Finalists AURA Insight Impact Awards 2018 November 2018 seminar
1 Nov 2018
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Tech Trends to Transform the Insight Industry

Freshminds GIMRA
1 Sep 2018
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Solving business questions with AI generated insight

WARC, July 2018 Seminar Mentions Arper, Heineken
1 Jul 2018
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VR - What's the Reality?

BBC, IPSOS
1 Sep 2017
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Trend prioritisation

Future Foundation GIMRA
1 Apr 2015
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