Knowledge

Category: Advanced quantitative techniques

Extending the reach of quantitative research

Flood & Partners Innovation of the Year Finalist 2021
30 Jun 2021
Members only

Getting Better Predictions Thanks to Behavioural Science

Trinity McQueen AURA Innovation of the Year Finalist 2021
30 Jun 2021
Members only

Lumen Attention Measurement Platform (LAMP)

Lumen AURA Innovation of the Year Finalist 2021
30 Jun 2021
Members only

Need Driver Mapping Need-base segmentation without the survey

Discover.ai with Unilever AURA Innovation of the Year Finalist 2021
30 Jun 2021
Members only

Project Bruce Foresight: Predicting the Post-Covid Future

Co-Op with DecTech
14 Apr 2021
Members only

Opposites Attract: Why Ethnography and Predictive Modelling are a Surprisingly Happy Couple

How Macmillan Cancer Support used a combination of methodologies to inform its fundraising and services strategy
9 Mar 2021

PLAYBACK: The Best of the MRS: The Science Edit

Presentations from Discover.ai, Yonder/Macmillan Cancer Support and The Behavioural Architects
9 Feb 2021
Members only

Predicting Macmillan’s impact on cancer patients’ quality of life

Yonder & Macmillan Cancer Support MRS Award for Data Innovation 2020
9 Feb 2021
Members only

BT and Dech Tech

Winner MRS/AURA Insight Management Award 2020
28 Jan 2021
Members only

Applying survey output to tag customers and increase insight

Strat7 Bonamy Finch for the Wisdom Council
26 Nov 2020
Members only

Qual MR

Integrating qual with AI
26 Nov 2020
Members only

XM:Designing for Superiority

Blue Yonder's global approach to innovation
25 Nov 2020
Members only

Using biometrics to make Formula 1 more culturally relevant

Insight Impact Awards Finalist 2020, Formula 1
10 Sep 2020
Members only

The Good, The Bad and the Ugly of Conjoint Analysis and Market Simulation

Sam Gardner, BoxClever, webinar deck plus notes
25 Jun 2020
Members only

Opening Eyes: The Insights Behind RNIB's Strategy and Rebrand

RNIB and Versiti
29 Apr 2020
Members only

Formula 1: What Makes a Great Race

Formula 1 and Flamingo Winner 2019 MRS Award Innovation in Data Analysis
21 Jan 2020
Members only

Reinventing Personality Measurement: The Real Why, the Hidden Who

Kantar Profiles Winner of 2019 MRS Grand Prix Cognitive segmentation
21 Jan 2020
Members only

Three's brand reputational analysis

19 Jan 2019
Members only

Paying (for) attention

British Gas & Lumen May 2018 seminar Eyetracking
1 May 2018
Members only

Relationship capital

Sparkler Neuroscience
1 May 2018
Members only

Short can be sweet

Real eyes May 2018 seminar
1 May 2018
Members only

Using storytelling to drive advertising memorability

Neuro Insight and Rightmove May 2018 seminar AURA Award winning presentation
1 May 2018
Members only

Assessing vfm in workplace pensions

Zurich & ORC January 2018 seminar
1 Jan 2018
Members only

Can Chairs Talk?

Kantar & Arper Text and data mining to understand brand health January 2018 seminar
1 Jan 2018
Members only

Re-Inventing How the Red Cross Innovates for the Victims of Violence and Armed Conflict

Catalyx, MRS/AURA Insight Management Award Winner
1 Jan 2017
Members only

True lies and true implicit: how priming reveals the hidden truth

Conquest Research, Suzanne Lugthart eBay - MRS Award for Innovation in Research Methodology
1 Jan 2017
Members only
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